MasterFoods Make Dinnertime Matter

In a world where people are increasingly viewing food simply as fuel rather than an opportunity to reconnect with those who matter most to them, MasterFoods wanted to remind people of the rewards dinnertime can bring.

So we set out to inspire all Aussies to #MakeDinnertimeMatter by reminding them who the most important people really are.

In 12 weeks, the film was viewed organically over 108 million times and shared over 1.4 million times.

Awards Cannes: Finalist x 2. Spikes: Finalist. ADMA AC&E: Finalist x 4. New York Festival: Finalist. Facebook Awards: Finalist.